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Unlucky Charms

This morning we cracked open our March 2005/St. Patrick’s celebratory box of pink hearts, yellow moons, orange stars, green clovers, blue diamonds, purple horseshoes, rainbows, and the yucky brown bits that always reminded me of Meow Mix as a child. Those yucky brown bits are just as shunned and yucky today as they were when I was a child. To this day I see the little “x” shape and think “cat food”.

The cereal is called Lucky Charms. It is obvious what parts of the cereal are lucky and rather charming. They are the marshmallows. I wonder, though, if General Mills produced a box of just the brown bits what it would be called? Unfortunate Feline? Tragic Sog-Magnets? Shunned Shapes? Wretched and Lonely Tidbits Destined to be Dumped in the Sink Immediately After Breakfast? No, that last one would be too long to fit on the box.

As the four big kids compared and counted marshmallows in their cereal bowls, I put a handful of Lucky Charms on Joel’s highchair tray. He studied the pile of Meow Mix and candy and immediately a synapse fired in his brain. This triggered a switch to turn on in every cell in his body, genetically pre-determined of course. Following in the footy-pajama clad steps of all 20th and 21st century children that came before him his tiny little fingers plucked a pink heart from the pile and he put it in his mouth.

The taste of powdery marshmallow caused a chemical reaction in his blood and a release of certain enzymes. Rushing to his brain the chemical flooded his temporal lobes and long-term marshmallow memory was born. A prejudice for the colorful, opaque gritty bits in the pile on his tray (justified or not) was formed and he acted upon his urges. Soon, all that was left on the tray was a pile of Wretched and Lonely Tidbits Destined to be Dumped in the Sink Immediately After Breakfast.

3 comments to Unlucky Charms

  • JoAnn

    This made me giggle today! I’ll have my dh bring them to work, and suggest these to his company! “Unfortunate Feline? Tragic Sog-Magnets? Shunned Shapes? Wretched and Lonely Tidbits Destined to be Dumped in the Sink Immediately After Breakfast?”

    Those dang marshmellows get those kids everytime. Mom’s too! Yum! 🙂 At the Mall of America, when cereal world was open, they sold just the marshmellows.

  • Mary

    So true, so, so, true…

  • I wonder why it took the lucky charms folks 30 year long years to finally figure out ‘hey wouldn’t these would be great if they were chocolate flavored?’ well, give the product manager a gold metal for clever thinking… he gets my vote the cereal oscars of ’05 – these new chocolate charms ROCK!!! I eat the entire bowl and drink the yummy chocolate milk afterwards.

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